An eye test testimonial

Met a man called Doug last night. Finding out that I work for Specs2U he said that he and his wife had been for an eye test at Specs2U and he told me it was the most thorough and detailed eye test he'd ever had. Considering Doug has worn glasses all his life and is over 50, that means he's had a lot of eye tests in his life. So to say ours was the best he's had is some compliment.

He also told me that his glasses were turned around in just a few days (they bought 4 pairs between them) and that he was really happy with everything we'd done git them. He's already recommended us to people he knows.

It is nice to get these unsolicited comments from our customers - and shows that what we say we do we aim to deliver.

Happy customers at Specs2U

We recently did a new pair of glasses for a lovely lady who unfortunately had a stroke and relies very much on her glasses to read the paper, do crosswords and the like. She was struggling with her old glasses (from another opticians) as the reading area on her bifocals was quite small. We gave her much larger round segment bifocals and upgraded her distance as well (especially so she can see the TV better). She wasn't even wearing her old glasses when she came in. We put the new ones on and immediately her face lit up! She smiled as she looked around the room - and continued smiling as we tried the reading chart. She could read a much smaller typeface than before and found reading much easier. She was delighted and - significantly - insisted on wearing them straight away.

Incidents like this really help us feel we're helping people out. 

The best varifocals ever

Not our words - but those of a recent customer of ours at Ellesmere Port branch. Having worn varifocals for many years, she'd struggled with many different pairs (and opticians). But as soon as she put on a pair of our Premium varifocals (in a Lipsy frame) she was delighted to find they suited her perfectly.

Its time for sunglasses!

We haven't seen much of it recently but sunshine seems to be making a comeback. Forget snowdrops and buds on the tree - the first sign of spring seems to be sunglasses making an appearance.

Driving a car, walking to the shops, taking the dog for a walk...all of a sudden the sun seems to be in your eyes all the time.

Our range of sun protection lenses is wide and varied to meet all eventualities. We offer Transitions photochromic lenses - some of which stay dark behind the windscreen of the car (most photochromic lenses don't, by the way). Or UV protected tints and lenses to turn virtually any frame into a pair of sunglasses.

We also provide polarised lenses and mirrored lenses (if that's your preference).

All can be made to your prescription and to your specification (including distance glasses, reading glasses for the beach, bifocal and varifocal sunglasses....).

So if the sun is starting to get in your eyes, then give us a call.

Not being pushy is the best policy

A customer came into the Ellesmere Port branch the other day. He'd had an eye test in October last year and been told that although his prescription hadn't changed much he could benefit from new varifocal glasses and sunglasses. He decided not to buy them at the time but after seeing our advert in the paper he thought he'd try us out After around 15 minutes discussion he left having only ordered his sunglasses.

Did we disappoint him in some way? Not at all. We had a long talk about his glasses, how he uses them and what he needs them for - and what his priorities were.

He was quite happy with his existing pair of varifocals and he thought they could last him the 6 months until his next eye test. But he needed the sunglasses for his holiday in June (and was also finding driving difficult now that the sun has finally made an appearance).

Other opticians may have been pushy with him - insisting on having both pairs there and then. But we try to do things differently. By spending more time discussing the customer's needs we can better assess how best to look after them.

So we're making his sunglasses now - and he's coming back in October to sort out his varifocals. He told us that he found our 'non-pushy' approach quite refreshing and would also recommend us as a result.

So while we may have (temporarily) missed out on one sale, what we have hopefully gained is a happy customer for life.

So not being pushy is - for Specs2U - the best policy.

Is it time to get your eyes tested?

Its got to be said that most of us, despite best intentions, put off doing things.... Clearing out the loft? Starting a diet for the New Year? Cleaning the car?

You can see the loft needs tidying, that you are slightly overweight or that your cars dirty. I'd like to say its the same for your the health of your eyes. The bad news it isn't!

Most people will notice the vision going worse because their arms aren't long enough or squinting at night to see road signs. That's only part of the story though. Many eye diseases either effect your vision very slowly (and the brain adapts= no symptoms) and others, in particular chronic Glaucoma, have no symptoms until a large part of the vision is affected.

Glaucoma affects 2% of people over the age 40 in the UK.  In many cases the first time they find out is during a routine eye test.

As part of our Specs2U brand we make sure that customers are given as long as is needed in an eye examination. We will check vision, health, discuss your visual needs  and of course screen you for Glaucoma.

We'd love to see you at Specs2U, but if you can't make it then please support your local optician.

For further information on eye health please visit www.eyecaretrust.org.uk